MEDGEN
We believe in our Industry-focus approach as the key to a mutual success.
WHO WE ARE
We are marketing experts in the healthcare ecosystem and we serve our clients with data-driven and machine learning marketing strategies that deliver high intent quality customers.
Our highly trained team of experts, combined with advanced technologies and a deep knowledge of the Healthcare sector, make sure we reach your target audience and achieve high conversion rates. One agency to reach your success. We believe that a unique UX and a full focus on the customer journey is key to win the marketplace. For this, at MedGen we combine organic traffic with a multichannel winning paid media strategy.
We act as a one-stop shop and will make sure all your needs are covered.
TRUSTED BY
DATA.
MEDIA.
ANALYTICS
OUR MAGIC FORMULA TO SUCCESS.
DATA
Data is the gas which powers our campaigns. We leverage our deep knowledge of the MedTech industry and support our B2B and B2C strategies with quality health data sources to ensure maximum efficiency.
MEDIA
Thanks to our proprietary machine learning and tracking technology, your campaigns are automatically optimized. Beyond our automated machine learning technology, our team uncovers insights based on audience, user and campaign data learned from the thousands of campaigns run from our creation.
ANALYTICS
We provide our customers with transparent dashboards and insights from their campaigns to drive their ROI.
OUR APPROACH
Our approach is focused on quality and scale. We support you on your multichannel paid media strategy. We do this by using our in-house technology, own and operated sites, our exclusive network of publishers and expertise on all paid channels.
STRATEGY
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1
DATA-DRIVEN STRATEGY
A deep screening of available health data supports an efficient market activation and audience targeting and a continuous improvement in ROI.
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2
OBJECTIVES AND LAUNCH
Set campaigns and acquisition goals together with our customer and launch test campaigns on a range of media channels, including our in-house publisher network, while monitoring budget spend.
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3
SOURCE PERFORMANCE ANALYTICS
Identify the top converting publishers and media channels with the best performing traffic.
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4
SCALE UP
Increase traffic and spend from the top converting publishers and media channels while monitoring KPIs.
CREATIVE
AND
AI-DRIVEN
OPTIMIZATION
Combining machine‑driven analytics‑and human creativity holds the key to creating the best possible customer experience.
Our highly trained team of experts, combined with advanced technologies and a deep knowledge of the Healthcare sector, make sure we reach your target audience and achieve high conversion rates. One agency to reach your success. We believe that a unique UX and a full focus on the customer journey is key to win the marketplace. For this, at MedGen we combine organic traffic with a multichannel winning paid media strategy.
We act as a one-stop shop and will make sure all your needs are covered.
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1
Different campaigns / pre-landers with content and design to be launched frequently
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2
A/B testing with our in-house machine learning technology
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3
A team of specialists that can advise you on the complete conversion funnel
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4
On request we can support with any other creative studio work that you may need
WHERE WE ARE
MedGen is part of the Creative Clicks Group. This allows us to offer our clients a direct access to a large marketplace and global coverage, 24 hours/day, 7 days/week.
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